IPO Dreams and Lost Wealth:
A Tech Founder’s Exit Story

By Kraig Kleeman
Founder, CEO Branding Worldwide

I once knew a young entrepreneur who built a tech company that skyrocketed to $30 million in annual sales within four short years. It was a remarkable feat, a true testament to his hard work and innovation. Yet, despite his tremendous success, his exit didn’t bring the financial freedom he had envisioned. His story provides valuable insights for any founder considering selling their business.

The Offer That Seemed Too Good to Refuse

The young man’s journey toward selling began when his most strategic marketing partner expressed interest in acquiring his company. This partner knew the business well, making them seem like the ideal buyer. Excited and flattered, the young founder eagerly engaged in discussions.

However, being inexperienced in mergers and acquisitions, he made a critical mistake. He allowed the potential buyer to conduct extensive onsite due diligence without much hesitation. The process quickly disrupted his company’s operations, slowing productivity and shifting focus away from day-to-day business activities.

 

Blinded by a High Valuation

We should have a conversation about mental health. It is understood that rest is not only something extra, it is something essential. Not taking enough rest can cause a lot of stress, worry, and sometimes depression. Think about these high-level managers who are close to burning out; now they have even less time for relaxation. In my experience, when I have worked very hard for a long period, it was not that I got more work done; rather, I just drank more coffee.

Burnout and Brain Drain

When the potential buyer came back with a valuation of over $30 million, the young founder was thrilled. For a startup built from scratch in just a few years, the number seemed like a dream come true. But there was a major oversight: the founder didn’t fully understand the deal structure.

A significant portion of the payment was in stock from the acquiring company, which was planning an IPO. The young entrepreneur, not versed in the complexities of deal-making, saw the stock as an exciting opportunity for future wealth. He failed to recognize the inherent risks of relying on an IPO that wasn’t guaranteed.

 

The Competitor That Could Have Changed Everything

After the deal was signed, a competitor reached out with a question that shook the young founder. They asked why he hadn’t approached them about the sale. The competitor had ample cash and would have gladly paid for the business upfront in a straightforward transaction. The founder, focused solely on the first offer, hadn’t thought to seek other buyers or create competition for the deal.

The Aftermath: A Failed IPO and Lost Potential

As the young founder settled into life after the sale, things took an unexpected turn. The acquiring company’s planned IPO never materialized. Instead, it faced financial difficulties, ultimately leading to bankruptcy. The stock that had seemed so promising became worthless.

Although the young entrepreneur walked away with enough cash to take a few years off from work, it was far less than he had anticipated. What could have been a significant payout was reduced to a fraction of its potential, leaving him reflecting on what went wrong.

Key Lessons Learned

This story offers critical lessons for any business owner considering a sale:

  1. Understand Deal Structure: A high valuation doesn’t guarantee a good deal. Payment terms—whether cash, stock, or other forms—are just as important as the price. Don’t get swept up in big numbers without fully understanding how the payout is structured.
  2. Seek Multiple Offers: It’s easy to get excited about the first offer, especially from a familiar partner. But shopping around and soliciting other offers can lead to better terms and avoid missed opportunities. A competitive bidding process is often the key to maximizing value.
  3. Rely on Expert Advisors: Inexperience can be costly. Surround yourself with experienced advisors—investment bankers, attorneys, and financial experts—who can guide you through the complexities of selling a business. These professionals will help you avoid pitfalls and negotiate a stronger deal.
  4. Beware of Pre-IPO Stock: Stock in a pre-IPO company can be risky. As this story illustrates, an IPO isn’t guaranteed, and failure can render stock worthless. Cash offers or more secure payment options may provide greater peace of mind and financial stability.
  5. Don’t Let Due Diligence Disrupt Operations: While due diligence is essential, it can hinder business performance if not managed well. Prepare your company in advance to minimize disruption and protect productivity during the process.

Conclusion

The young entrepreneur’s story is a reminder that success in building a business doesn’t always translate to success in selling one. By understanding deal structures, seeking multiple offers, and enlisting the right experts, founders can avoid the costly mistakes he made and ensure a more rewarding exit.

About Kraig Kleeman

Kraig Kleeman is a highly successful entrepreneur, author, and showrunner. If his accomplishments and aspirations were to draw inspiration from natural icons, he could be described as a fusion of Elon Musk’s visionary approach to business and Mick Jagger’s electrifying stage presence. He possesses keen business acumen and a flair for captivating performances that awe audiences.

Kraig’s entrepreneurial spirit is boundless, as evidenced by his track record of founding a tech company and taking it from nothing to $30 million in sales, in less than four years. His newest venture, CEO Branding Worldwide, is growing by triple digits, quarter over quarter. While some may liken his abilities to a Midas touch, others prefer to think of it as transforming companies into profitable ventures instead of turning things into gold!